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NEW PROMOTIONS

Sonia Rykiel Launches a New Collaboration With H&M – Feb. 20th!

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Coming off a successful collaboration based on beautiful lingerie, Sonia Rykiel goes back to her roots. Rykiel’s latest collaboration highlights her talents in a range of knit items from feminine and sexy dresses, to sweaters, knit shorts, decorative leggings, fabulous colorful accessories – plus some very cute ‘mini me’ items for girls. Typically Rykiel – with a French ‘Joie de vivre’ style – we are betting that this line will be a sell out!

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!

Don’t Forget Feb. 14th – Valentine’s Day!

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Jewelry is always a girl’s best friend and Valentine’s Day is the perfect opportunity to sell major volume in key looks – particularly – love hearts! Diamonds, crystals, enamel finishes, gold and silver filigree work, resin and plastic proves that all pricepoints are covered. Pendants, charm items, bracelets and earrings are just some of your choices.

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!

Dress Like An Olympian!

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Ralph Lauren – proud outfitter of the 2010 US Olympic team – has also offered up his goods – for sale – at Macy’s. So if you are a keen follower of sports – and in particular – Winter sports – head on down to Macy’s, pick up a couple of outfits – and walk out – looking like an Olympian!

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!

Dockers Return With An Updated Campaign Promoting – what else? Khakis!

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One cannot help noticing Docker’s latest advertising campaign for their newly re-launched – chino program! And the timing couldn’t be more perfect! With renewed interest in khakis – Dockers are cementing their place as the ‘go-to’ brand for a wide assortment of fits, fabrics – and even colors. After all, as we have told you before – khakis don’t always have to be khaki!

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!

February 14th is Valentine’s Day – So Why Aren’t Retailers Taking Advantage?

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I’m surprised that not more retailers are taking advantage of Valentine’s Day! Accessories continue to be one of the strongest categories currently – and Juicy Couture for one – is setting an example
for all retailers. With a fabulous range of jewelry items – including necklaces, rings, bracelets and earrings – all sporting ‘love heart’ charms and pendants – Juicy Couture is the destination for gifts that will melt a girl’s heart! And they are not shy in the promotion of their goods – with fabulous and creative windows that will surely lure boyfriends in!

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!


Saks 5th Avenue Promotes One of the New Season’s Essentials – the ‘big’ shirt!

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The ‘Big’ shirt – or – shirtdress – will be one of the new Spring season’s essentials! Worn layered over ‘JEGGINGS’, leggings or beautiful tanned and bare legs – this item will be versatile enough to take you from the office, to lunch to a casual weekend BBQ! Saks 5th Ave believes in this item – so should you!

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!

Anthropologie’s Creativity Shows True Inspiration!

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Using only plastic water bottles – painted and split – or using the base of water bottles cut into fabulous shapes – Anthropologie’s new Spring windows are a wonder to behold. The most magnificent floral arrangements – in near luminescent Spring color – appears – and highlight the creativity and ingenuity of what must be one on the most talented visual merchandising teams currently. It’s another ‘cheap and chic’ idea that proves that budgets do not need to be sky high when creating eye catching windows.

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!

And The Prize Goes to Bergdorf Goodman!

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The most spectacular windows this Holiday season can be seen at Bergdorf Goodman. The sheer power of this extravaganza can only be truly felt as one gazes from 5th Ave trying to soak up every little detail. Maximalism at it’s very best – this ‘Compendium of Curiosities’ – features an array of fabulous designer fashions amid a cacophony of intricately placed – stuff!

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!

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One For The Kids – At Macy’s

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In an interactive display, you can write – and send – a letter to Santa! Watch your letter get sorted by the elves, grow wings and fly, get caught in a whirlpool of mail – and then finally land in Santa’s lap.   That’s one way to ensure that Santa get’s your list of Holiday ‘Must Haves’!

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!

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Gap Shouts Out Happy Holidays To You!

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Using stills from their latest advertising campaign, Gap turns up the volume and shouts out – PLAID – this Holiday season. Add to that a heavy dose of red and you will surely get the message – plaids and red – are key to a successful Holiday season.

To read more, pick up a subscription to the New York Retail Report – contact an agent near you.

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