To Gain Some Cred – Gucci – Opens A ‘Pop-Up’ Store in Soho!

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Gucci opened a ‘pop-up’ store at 143 Crosby Street in Soho on Saturday – for a short two week run – or ‘until stocks run-out’! Which maybe sooner (big question on ‘maybe’)! This new store highlights the Gucci Ronson sneaker collection – a collaboration between DJ Mark Ronson and Gucci. The brain child of Frida Giannini – Gucci’s Creative Director and an avid music fan – the store might very well be an attempt to maintain some relevance in a period where Gucci has slipped off the radar for fashion’s most forward. Ronson, a sneaker enthusiast, has skewed his designs ‘preppy’ in limited edition styles that will retail for between $500 and $600 a pair! I say good luck to them and to those who need those ‘GG’ logos and are silly enough to pay those prices!

To read more, pick up a subscription to the New York Retail Report – contact an agent near you!1. Gucci Popup2. Gucci Popup3. Gucci Popup

32 comments to To Gain Some Cred – Gucci – Opens A ‘Pop-Up’ Store in Soho!

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